Resources Database

Discusses what marketing is and why it is important including developing a marketing plan, market outlets, and personalizing the products and the business.

This non-profit organization helps export Northeast food and agricultural products overseas since 1973. They provides a wide range of services to facilitate trade between local food suppliers and importers around the world including: export education, self-paced training & expert advice, customized export assistance, new market analysis, international marketing &branding, facilitate meetings with international buyers, and a cost-share funding program.

Reviews quality, consistency, cleanliness, food safety, shape, flavor, year-round availability, timely shipping, attractive packaging and a nice name.

Reviews the keys to running a successful business; the four P's of marketing, wholesale distributors, risks, and sales.

Video of a workshop that goes over niche marketing for raw bar cultured oysters, differentiating your product on qualities and adapting your marketing pitch, how to target key buyers and get maximum return.

Reviews business management skills, such as finance, record keeping, marketing, and personnel management. More aquaculture businesses fail because of poor management than poor production practices.